How to Become an Instagram Influencer in Six Steps

Are you a socially active person who loves to surf different social media platforms? Ever thought of making this hobby a profession? If not then start thinking. You can become an Instagram influencer and kick start an entertaining profession with zero investment.

Who is an Instagram Influencer?

An Instagram influencer is a socially desirable individual. His/her identity is configured through the popularity of its Instagram handle. An Instagram influencer is basically a content creator who produces versatile contents for his social media platform. He/she produces creative audio, visual and digital contents for the purpose of posting. You can also use this content as a Marketing Podcast.

Steps to Become an Instagram Influencer

Generating an Idea

In this step, you need to think about various ideas on which you can start your Instagram handle. This step will help you choose your field of interest. Various types of topics on which you can start your Instagram handle can be on:

• Beauty
• Stories & Quotes
• Sports
• Food
• Travel
• Health etc

Selecting a Start

After getting an idea of where to start you need to make a note of it so that you can narrow it down. Like your preference is beauty so you need to think that in beauty what is the best option you want out of makeup, lipstick, eye makeup, etc. By narrowing your idea you can create a strong profile which is unique and which attracts a number of followers.

Create a Strong Bio

The most important step towards becoming an Instagram influencer is by forming a strong bio about yourself. You can create a story form of description or a wordy description like sweet food junkie and many more forms of description. Your bio shows your creativity and what your page is all about. So by choosing a good name and writing a few good lines you are on your way towards becoming an effective Instagram influencer.

Attract Followers

By posting quality content you can attract a large number of followers. You can click good photos, produce video content and write blogs so that more and more people get attracted to your content. By posting this created content on a regular basis you can engage a good number of followers if you have shown your full creativity.

Using Hashtags

By using hashtags you can make yourself popular. If you will use trending hashtags your post will appear in the search results and insta feed when someone uses that hashtag which you have used. In this way, you will get popularity and post engagement. You must use hashtags to make your page more popular but not more than four as they will not appear to be attractive for our gram generation. Different hashtags you can use are:

• #TB
• #Brownisbeautiful
• #foodie, etc

Planning and Scheduling your Instagram posts

In order to become a strong Instagram influencer, you must plan your posts and then collect the content accordingly. Like you can click a lot of pictures so that you will have a bunch of good pictures to post for the whole week. Planning and scheduling will make your life simple as you do not need to think again and again as to what to post. As you have already scheduled what and when you will be posting for each day of the week.

So by creating a good Instagram handle, you can become a successful Instagram influencer and a creative Blogging Podcaster.

How to Land Free Publicity For Your Business

Do you ever wonder about how to land free publicity for your business? If yes then you are at the right place. In this blog, I will tell you about the different techniques of getting free publicity.

In today’s era, we experience dynamic growth environment so free publicity is no longer a myth but a reality. By using your creative and analytical skills you can easily attract good publicity for your business. 

Techniques for getting Free publicity

You must be wondering that there is no such thing as free publicity. And you can only get publicity through paid channels of marketing. But with time and growth of the internet, you can easily get free publicity. Here are the few tips which can help you with enticing publicity. 

Creative Writing

You can get free publicity for your business by promoting it on different social media platforms through creative writing. If you are good at writing and describing different things to people this can prove to be a very good option for your business. You can do creative writing by :

Blogging

Blogging nowadays has become an integral promotional tool for free publicity. You can write a blog about different topics and can relate them with the product or service your business sells. 

Tips for writing a good blog:

• Selecting an interesting topic will help in finding an engaging audience.

• Select a catchy headline which is clear and simple.

• It should not be too long or too short.

• We must use keywords in our blog so that it can help in Search Engine Optimization.

• We must also ensure that keyword density in our blog is less so that our blog does not look promotional.

• Add a personal touch to your blog to arouse curiosity among your audience.

• Make your blog conversational so that the audience can feel that they are talking with you and not just reading. If you won't then the audience will find your blog just monotonous and you won’t be able to attract publicity for your business.

• You can write a blog that can be:

• Descriptive
• Informational
• Story form
• Entertaining

• Adding different uses, factors, importance, Advantages, Disadvantages and different techniques can contribute towards making a good blog.

• Add important links of different websites along with your own business website. This will help in getting user engagement to your blogs which you will be posting in the near future.

If you will follow all these tips you will surely be able to get answers for how to grow your blog. After writing your blog post it on sites like blogger for getting free publicity which will lead to your business growth.

Article

Writing an article is the same as writing a blog. But it is not at all promotional you cannot do your brand promotion. Still, you can get publicity by suggesting in a way so that you can mention your own business brand too.

Using Social Media

Social media is a great promotional tool. Here you can get a huge number of an engaging audience. You just need to create different social media accounts which are:

• Facebook Page 
• Instagram Page 
• Twitter Handle 
• Youtube Channel

By creating accounts on all these social platforms you can get free publicity as all these platforms are free. Creating a post about your business services and products in an interesting way can help in attracting free publicity. So, If you want to get guaranteed publicity you must post regularly. The posts should not be totally informational. They should be entertaining, funny, and must contain information about different business activities you do. 

Viral Posts 

By creating something fascinating which will capitate your audience you can create viral posts. You can start a unique trend in the form of a post, content, or a video. This will help in creating good publicity for your blog. But before creating viral posts you must consider different do’s and don’ts of it.

Do’s of creating a viral post

• The viral post should be unique.

• It should set a trend.

• Should be entertaining, engaging and captivating.

Don’ts of creating a viral post

• The viral post should not be vulgar or cheap.

• It should not be against any religion, caste or creed.

• It should not hurt human sentiments.

• It should not contain any sedition stuff which will raise a question on our government or its laws.

• It should not be copied and should be totally unique.

Conclusion

So, these are some of the cool techniques which will make you learn how to land brand deals through free publicity for your business.