Showing posts with label pitch yourself. Show all posts
Showing posts with label pitch yourself. Show all posts

Friday, 1 June 2018

Landing Free Publicity For Business & Growing Instagram Profile


Most of the companies prefer advertising instead of publicity. No matter how big a business is, the secret of gaining good publicity is by identifying your target market and implement an excellent public relations strategy. Now, a question in your mind will be, “how to land free publicity for your business?” Well, here are few of the tips, which you can use to get your business noticed:

  • First of all, note down the list of all the business goals that you want to achieve. Then, prioritize them, be specific, and give a particular deadline to every objective. 
     
  • Now, list down your target market location. It is very easy once you know who do you want to focus on. Are they female or male? What type of product you are selling and how it is associated with their lifestyle? The amount of money they earn, and their buying habits? How many of your target customers live your target location? All these factors are necessary when you target your potential customers.

  • If you have any TV/Radio programs near your office location, note them down. Be careful when listing down all the media, and then make a call and ask them how they can help promote your business. If they have some specialists that are expert in your business area, then it will benefit you.

  • Note down the list of ideas that you can use to pitch to people. It will depend upon the media outlets that you are approaching. For example: for TV, you need to angle your story according to TV viewers, and for radio, it will be a different angle. Perform a brainstorming session with your business partner, employees, sponsors, and even your close relative, such that you can come up with the fresh and good material.

  • Once you have developed your pitching idea, write your thoughts in a report, and send it to every media outlet you have contracted with. Make sure to indicate that it is a “Pitch Letter.”

In all this context, Instagram seems to play a crucial role in improving brand image. Many brands nowadays are seeking the help of instant-influencers to attract new customers towards there brand. If you are a beginner social influencer, then you should know how to makemoney on Instagram.

If you also have concerns regarding how to grow your Instagram, then Julie Solomon masterclasses can help you with it. The podcast episodes will provide you detailed information regarding how Instagram can help companies promoting their business, and how influencers will know about making money via Instagram profile.

Tuesday, 16 January 2018

How To Pitch To Brands Even Though You Don’t Have High Blog Stats

Pitch Yourself

Almost every company want to work with popular bloggers. The reason is that companies get better results over their investments. But now, the problem is that companies don’t trust anyone blindly. The reason could be they may have been tricked by any blogger in the past for better results, but he/she didn’t follow his/her promises. Today, there are many pitching courses for bloggers in which, they can learn about different strategies to earn the trust of brands.

When you are proposing a company for which, you would like to work, you need to speak their brand language. Explain to them what they want to hear or know so that they can make a better decision for you. Many brands don’t go for huge blogging stats, but the content is what they are after. If you are wondering about how to pitch to brands, then here’s your answer, “make the content that amazes the reader in a first reading.”

Here are five main tips by which you can contact with brands as a creative content maker:
  • Before contacting any brand, grow your channel by gathering some followers. Having a couple of thousands of followers on Facebook, Instagram, Twitter or YouTube, but not on your blog, then it's better you reach out to your social media channels to get more visitors to your blog.

  • There are plenty of ways to find brands to work with. Search the Instagram or visit different blogging networks or agencies that connects people who need branded content to the influencer.

  • When you start talking to a brand, make sure that your media kit is strong enough to convince the brand owners. Provide every information about the content you create, and the number of followers you have on social media and your blog.

  • Try your best to find direct contact with the brand you are willing to work with, rather than going through documentation process on their website. There’s nothing wrong with direct email or messaging to their social platform.

  • Last is to pitch your ideas. Show them what you and your content can do for improving their brand and website image. Keep your content precise and knowledgeable to impress the brand officials. But, be prepared to get rejected couple of times. It is not necessary that you will get approved on your first try.

If you want to learn more about effective online marketing, then visit Julie Solomon master-classes and know more about how to become a successful blogger or influencer.